Objective:
Monica reached out wanting to create her launch collection. Throughout our conceptualization phase, we decided we wanted classically sexy, free-flowing pieces that could be repurposed in different ways - A celebration of simple beauty.
Deliverables:
Mood-board / Concept development / Color Palette / Keywords and texts / Market and Trend analysis / Consumer profile research / Design Development ( x20 ) / Technical Sketches / Tech Packs.
